Woman’s Recognized at 2014 Pelican Awards

Woman’s Hospital’s marketing and public relations efforts were recognized at the 2014 Annual Pelican Awards by taking home six Pelicans, two Certificates of Merit and a Best of Show. The Louisiana Hospital Association’s Pelican Awards are given each year to honor exemplary efforts in hospital public relations and marketing. Awards are handed out during the annual fall for work done the previous year. Woman’s was singled out in the following categories:

Pelicans Awards:

• Advertising Campaign In House: Woman’s Weight Loss Surgery campaign
• Brochure: Woman’s Family Tree
• Electronic Advertising: Woman’s Weight Loss Surgery campaign
• Events: Woman’s Radiothon
• Presentation: Woman’s Community Outreach video
• Web Initiative: Woman’s Breast Care splash page

Certificates of Merit:

• Woman’s Patient Cards
• Woman’s Family Tree

Best of Show - Strategy: Woman’s Breast Care campaign